| Case studies ebay.ca  Find out what we did to transition Canada's most popular online shopping destination from unsold inventory partner to booming site representation success...view PDF > Job site recruits top performer to maximize advertising revenue This top source of employment opportunities was strugling to fill inventory remaining each month after direct sales. By letting us assume its entire unallocated inventory, our partner not only achieved its "100% sold" target but was also able to refocus on its core business...view PDF> Local news outlets attract high calibre advertisers This network of local news publishers was looking to enhance its profile by displaying advertising from well known brand names across its portfolio of sites. Our solution offered the ability to view and filter all ads before allowing them to run, which achieved the intended goal while eliminating any potential channel conflict...view PDF > Education resource introduces advertising without sacrificing user experience This mid-size publisher with no sales force of its own was looking to monetize its site through advertising, but needed a solution that would not compromise the audience experience. We guided our partner into this new venture, by advising on best practices and selecting only premium, brand name campaigns for them. The publisher was able to achieve earnings in excess of $100,000 per year as a result...view PDF > | | Resources and research RTB screening guide - how to remain in control of your inventory
Put prospective RTB partners under the microscope...view PDF > 2011 Sales channel partner screening guide 25 must ask questions + insider market intelligence...view PDF > Testimonials Frontier Communications "Casale is extremely responsive to our needs, providing insights and optimization recommendations that have improved the yield from our inventory. Casale differentiates themselves from the myriad ad networks out there by providing an excellent revenue solution coupled with superior customer-focused service. They're a great partner! " Phil Reding, AVP, Digital Advertising Sales Leap of Faith Financial Services Inc. | Publishers of Math.com "Since we began our relationship with Casale Media in 2005, we've counted on them for timely payouts and service. Unlike other ad networks who've courted us that overpromise and fail to deliver, Casale Media has far exceeded our expectations and earned our trust." George Kirikos, President Dictionary.com "Casale Media has been a long time partner of Dictionary.com. We value the partnership because of Casale's strong customer service, ad quality and willingness to grow the partnership." Tom Sipple, Vice President Sales |