What is MediaNet™ MediaNet™ is our global network of premium-quality news, editorial and entertainment websites that together reach more than 200 million consumers worldwide. It is also one of the largest online reach vehicles in the United States. At a glance, MediaNet™ features: Highly optimized ad placement Precise audience targeting Premium quality media Over 4,000 top-rated websites 100+ content interest channels Audience MediaNet™ is a general audience medium that delivers over 30 billion ad impressions monthly. Advertisers are able to connect directly with a wide variety of attractive demographic groups, largely consumers between the ages of 18 and 54. From sports enthusiasts to soccer moms - you name it, we've got it! Network Composition MediaNet™ is made up of thousands of top rated web properties and other premium online destinations, making quality assurance fundamental to our offering. Before admission to the network, publishers must pass a demanding editorial and technical screening procedure that, among other things, thoroughly evaluates the quality of their content, the size of their reach, and the caliber of their audience. Once approved, publishers are routinely monitored and are re-evaluated at frequent intervals to ensure ongoing compliance with acceptance criteria. Targeting A wide selection of targeting options are available to suit any campaign requirement. Advertisers can choose from any combination of the following: geography (country, city, zip/postal, DMA, area code), daypart, weekday, frequency, channel, language, OS, browser, ISP, bandwidth, user agent and user retargeting. Ad Units Select from any combination of industry-standard ad units, including the tower, rectangle, banner and pop-under. All publishers in the network are held to a high standard for both editorial and technical quality. As part of this standard publishers are required to place on-screen ads above the webpage fold.

Featured Channels Browse these feature content channels for in depth demographic and audience data: Entertainment Recreation & Leisure Music & Radio Social Networking Content Channels MediaNet™ is segmented into over 100 different content channels. Clients can target campaigns across the network, or to any combination of Casale's 16 primary MediaNet™ channels: Arts & Humanities Automotive Business Computers & Internet Entertainment Family & Education Health& Beauty Home & Garden Music & Radio News & Media Recreation & Leisure Science Shopping Social Networking Sports & Fitness Travel & Tourist MediaNet™ RON Demographics (U.S. only)* Gender 49.2% are Male 50.8% are Female Age 12.6% are 18-24 - 70.2% audience reach 16.4% are 25-34 - 72.1% audience reach 55.9% are 25-54 - 71.9% audience reach 18.8% are 45-54 - 70.2% audience reach 14.7% are 55+ - 63.9% audience reach Income 56.2% have a household income of $60k+ 43.9% have a household income of $75k+ 26.4% have a household income of $100k+ Children 39.8% do not have children 60.2% have children Household Size 4.8% have a household size of 1 24.9% have a household size of 2 70.3% have a household size of 3+ MediaNet™ Reach United States: 129 million/68% (March/08) Canada: 20 million/84% (Jan/08) United Kingdom: 18 million/55% (Jan/08) *comScore Media Metrix, March/08 (U.S. only) Click here for Canadian or U.K. network demographics, or visit our network resource center.

For more information about MediaNet™ or to speak with an account executive, please contact us using our online form.