| TheMakegood Cookies: A Matter of Consumer Privacy or Mass Confusion? | 06.06.13 |
| TheMakegood How Accountable Is Creative? | 05.15.13 |
| Ad Exchanger Buy It Now: Changes Needed To Improve RTB Valuations | 05.09.13 |
| MediaPost Is 'Do Not Track' And Opt-Out Already Impacting Audience Value And Pricing? | 04.19.13 |
| Adweek The Demise of Third-Party Cookies Could Help Premium Publishers | 04.15.13 |
| MediaPost Should Everyone Go All-In With Automation? | 04.10.13 |
| Forbes The New Normal For Digital Marketing: Automated Ad Buying Hits Tipping Point | 04.08.13 |
| TheMakegood The Dangers of Recycling in the Cloud | 04.04.13 |
| Ad Exchanger Reducing Private Exchange Friction With a New Protocol Upgrade | 03.26.13 |
| Adweek Buyers Blind When it Comes to How Exchanges Actually Work | 03.19.13 |
| TheMakegood Learning From Pinterest: How the Ad Tech Industry Can Help Fight Fraud | 03.07.13 |
| Adotas Are Ad Sales People Becoming Irrelevant? | 02.15.13 |
| TheMakegood Poisoned Cookies | 02.07.13 |
| Ad Exchanger Time Can Be An Expensive Programmatic Price Regulator | 02.06.13 |
| MediaPost Real-Time Bidding Myths Busted | 12.21.12 |
| Marketing Magazine Canadian RTB Data Matches U.S. During Key Online Shopping Days | 12.13.12 |
| TheMakegood The Opt-Out Box: Do you want to see personalized advertising from this merchant in the future? | 12.06.12 |
| Adweek Black Friday Drives RTB Up the Funnel | 11.29.12 |
| eMarketer More Advertisers, Formats Bring More Money to RTB | 11.21.12 |
| MediaPost Media Daily News GateHouse Media Adds 15 Publishers To Ad Exchange | 11.15.12 |
| Media In Canada RTB here to stay: report | 11.15.12 |
| Ad Exchanger Casale Media Index Report: RTB 'Self Competition' Is a Myth | 11.13.12 |
| DX3 Canada Made in Canada #5: Casale Media | 11.08.12 |
| Digiday The Hidden Fees of RTB (by Alex Gardner, VP Network Operations) | 11.07.12 |
| TheMakegood The Fate of RTB is Not Tethered to the Cookie (by Andrew Casale, VP, Strategy) | 11.01.12 |
| Digiday Why Publishers Still Aren't Crazy About RTB | 10.09.12 |
| iMediaConnection Buyers and sellers weigh in on RTB and its future | 10.08.12 |
| MediaPost Ad Industry Wants RTB, But Misconceptions Could Stifle Growth | 10.08.12 |
| TheMakegood Can I Get Multiple Bids For This Ad Space? Please? (by Andrew Casale, VP, Strategy) | 10.04.12 |
| TheMakegood "Ghost" bidding to lose? (by Andrew Casale, VP, Strategy) | 09.06.12 |
| MediaPost Open Or Private Marketplace? How To Decide (by Andrew Casale, VP, Strategy) | 08.30.12 |
| TheMakegood Are You Bidding Against Another Buyer, or Yourself? (by Andrew Casale, VP, Strategy) | 08.09.12 |
| Marketing Magazine The RoundTaBle, a discussion with leading players in the RTB space in Canada (videos) | 07.30.12 |
| MediaPost Ad Industry Makes Real-Time Bid For Automation | 07.26.12 |
| MediaPost Display's Crazy Salad | 07.17.12 |
| TheMakegood Real-Time Bidding: The Story Behind the Auction (by Andrew Casale, VP, Strategy) | 07.05.12 |
| AdMonsters AdMonsters Industry Roundup | 06.27.12 |
| Media in Canada The RTB revolution | 06.27.12 |
| MediaPost Casale Media Goes Real-Time On Ad Bidding, Data | 06.26.12 |
| Adotas Casale Media Launches An RTB-Friendly SSP | 06.25.12 |
| Adweek Ad Network Casale Media Readies SSP | 06.25.12 |
| The Globe & Mail How a father rescued his son's entrepreneurial dream | 06.20.12 |
| Adexchanger.com The 'Temporary' Problem with Second Price Auctions (by Andrew Casale, VP, Strategy) | 06.15.12 |
| TheMakegood Stop Calling 'First Look' A Private Exchange? (by Andrew Casale, VP, Strategy) | 06.07.12 |
| Digiday A Publisher Private-Exchange Believer | 05.29.12 |
| MediaPost How RTB Is Lifting CPMs (by Andrew Casale, VP, Strategy) | 05.17.12 |
| TheMakegood Deal ID is the Best Way to Generate Real Value with Private Exchanges(by Andrew Casale, VP, Strategy) | 05.03.12 |
IHAVEANIDEA Oh, You Want that Banner to be Effective?
(by Julia Casale, CMO) | 04.24.12 |
| TheMakegood Impression Overload: A Viewable Standard Could Be the Key to Success (by Andrew Casale, VP, Strategy) | 04.05.12 |
| IHAVEANIDEA Wanted: Great Advertising Ideas. Yours Truly, Digital Media (by Julia Casale, CMO) | 03.28.12 |
| TheMakegood Andrew Casale on the Human Element in Real Time Buying | 03.26.12 |
| AdMonsters Opening Up on Private Exchanges: Q&A With Andrew Casale, VP of Strategy, Casale Media | 03.15.12 |
| Adweek Industry Continues Push for Viewable Impressions | 02.28.12 |
| Folio: Real-Time Advertising Bidding Offers Publisher Control | 02.22.12 |
| TMX.com Casale Media Opens Toronto Stock Exchange (video) | 02.14.12 |
| Media in Canada Casale Media Partners with eyeReturn (subscription required) | 02.13.12 |
| MediaPost How Publishers Can Maximize Value In An RTB World (by Andrew Casale, VP, Strategy) | 01.17.12 |
| Media in Canada Casale Media to rep TMXmoney.com (subscription required) | 01.11.12 |
| MediaPost RTB Should Be Known For Quality, Not Just Quantity (by Andrew Casale, VP, Strategy) | 12.21.11 |
| eMedia Vitals 4 key components of a private exchange | 12.15.11 |
| MediaPost GateHouse Media Launches Private Exchange | 12.08.11 |
| Dx3 Digest Advertising Quality: Q&A with Julia Casale from Casale Media | 11.08.11 |
| Beet.TV Finding ROI for Online Video Advertising is a Tough Task, Report | 11.02.11 |
| MediaPost Remove Barriers To DVA For Advertisers and Planners | 11.02.11 |
| MarketingVOX Video Ads in the YouTube Channel Era | 10.31.11 |
| BizReport Is video a good risk for brands? | 10.31.11 |
| Marketing Magazine Digital Video Advertising Poised for Growth in 2012: Study | 10.28.11 |
| MediaPost How to Measure ROI in Online Video | 10.28.11 |
| B to B Magazine Study: Video ad spending to grow, but obstacles persist | 10.27.11 |
| Mediapost Digital Ad Spend Up, Better Metrics Needed | 10.27.11 |
| paidContent.org Video Ad Gains Are Still Impressive, But Hurdles To Higher Growth Persist | 10.26.11 |
| iMediaConnection How to address concerns raised by real-time bidding (by Joe Casale, CEO) | 10.25.11 |
| Adotas Off-Duty: Cruising With Casale | 10.20.11 |
| Mediapost DoubleVerify Releases Ad Verification Report | 10.07.11 |
| Adotas Casale Hooks Up With Turn | 09.30.11 |
| Adexchanger.com Opening to the DSP | 09.30.11 |
| MediaPost Casale Partners With Turn To Enhance Publisher Reach | 09.29.11 |
| MediaPost Digital Publishers: Apply Pressure To Ad Channel Partners (by Joe Casale, CEO) | 09.07.11 |
| AdOps Online Interview: Andrew Casale Explains Premium Ad Exchanges and Ad Quality | 08.31.11 |
| iMediaConnection 5 obstacles preventing online video advertising growth | 08.26.11 |
| Editor&Publisher Ad Monetization: The Online Ad Checklist | 08.17.11 |
| Adotas Casale Opens Premium Exchange for Elite Pub Base | 08.12.11 |
| MediaPost casaleX: RTB Pushes Premium Inventory | 08.11.11 |
| Cynopsis Media Casale moves into the real-time bidding business with the launch of premium ad exchange CasaleX | 08.11.11 |
| AdExchanger.com RTB for Premium: Calling it CasaleX, Casale Media announced its new real-time biddable offering | 08.11.11 |
| MediaPost Center for Media Research Seeing Ad First Increases Action Odds Sevenfold | 08.04.11 |
| B-to-B Online Online ad placement critical to effectiveness | 07.26.11 |
| Business 2 Community Location And Repetition Key To Online Ad Success | 07.26.11 |
| MinOnline Banner Ad Effectiveness: Strike Early, Visibly, and often | 07.26.11 |
| BizReport Want better ROI? Study shows it's in ad placement | 07.26.11 |
| Cynopsis Media Digital Advertising: Above-the-fold ads are seven times more effective at generating click-thrus... | 07.26.11 |
| eMedia Vitals Improving ad performance: above the fold, repetition brings in more clicks | 07.26.11 |
| MediaPost Ad Effectiveness: Above-the-Fold, Repetition Clicks With Users | 07.25.11 |
| AdAge When an Ad Impression Really Isn't an Impression | 07.07.11 |
| MediaPost Casale Media Forms Ad Partnerships With Educational Publishers | 06.21.11 |
| Marketing Magazine Casale Media launches Videobox | 03.25.11 |
| MediaPost Gigante Vaz On Board For Casale's Videobox | 03.23.11 |
| ReelSEO Turning Display Interactive | 03.23.11 |
| BizReport Videobox platform turns display into video | 03.23.11 |
| AdAge Online Self-regulation May Not Satisfy Obama Administration | 03.21.11 |
| BizReport DoubleVerify's Trust Index IDs most compliant ad networks | 03.11.11 |
| eMediaVitals When will online and mobile advertising tools converge? | 02.02.11 |
| BizReport Casale Media Integrates Nielsen's PRIZM | 01.14.11 |
| DigiDay Casale Launches Nielsen Segmentation Platform | 01.12.11 |
| MediaPost Ad Network Casale Taps Nielsen For Offline Data | 01.10.11 |
| Cynopsis Media Digital Advertising: On Monday the ad network Casale Media will have integrated Nielsen PRIZM... | 01.10.11 |
| AdExchanger.com Casale Media Staying With Ad Network Model, Maintaining Publisher Relationships Says CEO Joe Casale | 01.06.11 |
| IAB Blog Gang war? The death of premium publishers? The evolution of ad networks? Or, just dinner discussion on DSPs. | 11.4.10 |
| IAB Casale Media among the first ad networks to commit to the IAB's Networks and Exchanges Quality Assurance Guidelines. | 08.18.10 |
| Media in Canada Casale Media expands to Western Canada | 07.09.10 |
| Mediapost NBCU links exclusive deal with Casale Media for all Canadian display | 01.21.10 |
| iMediaConnection 3 ways reach rankings can mislead you | 01.08.10 |
| Mediapost When brilliant creative misses the mark | 11.16.09 |
| iMediaConnection 5 things a brand needs from its online media | 11.13.09 |
| Media in Canada eBay.ca taps Casale Media for direct sales | 10.06.09 |
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