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Reach a unique and incredibly high quality audience by taking a look at what our Arts & Humanities channel has to offer.
Looking for an all-you-can-eat buffet of successful adults over 35? From technology to travel, this channel is sure to perform as an excellent component on your plan. It also features the vastness of reach that you need to influence the mass media psyche.
Unique Reach. Arts & Humanities is one of Casale's premium vertical MediaNet channels. Advertisers can connect directly to more than 5 million unique monthly U.S. visitors through this attractive targeted segment. In Canada, the channel reaches over 1.2 million and in the United Kingdom it reaches over 1 million.
Audience. These individuals are savvy, cultured, educated and highly influential in their buying circles. As trend setters, this consumer segment enjoys owning the latest in consumer electronics and fashion.
Channel Profile. The Arts & Humanities channel skews towards individuals without children in the household who are frequent online purchasers. In fact, over 82% of all users in this channel have made purchases online.
| Audience Content Interests: |
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- Biographies
- Culture & Society
- Facts
- Fine Arts & History
- Literature
- Photography
- Poetry
- Quotations
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| Demographics (U.S. only)* |
| Gender |
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46.2% are Male
53.8% are Female |
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| Age |
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12.1% are 18-24
19.9% are 25-34
20.1% are 35-44
32.0% are 45-54
10.3% are 55-64
5.6% are 65+ |
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| Total HH Income |
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18.1% have a household income of $75k+
37.7% have a household income of $50k+ |
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| HH with Children |
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47.9% do not have children
52.1% have children |
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| HH Size |
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26.0% have a household size of 1
15.4% have a household size of 2
10.4% have a household size of 3+ |
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| Channel Reach |
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United States: 5 million (Mar/07)
Canada: 1.2 million (Mar/07)
United Kingdom: 1 million (Mar/07) |
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*comScore Media Metrix, Mar/07 |
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